It is proper Netiquette to use small paragraphs. Don’t write long sentences.
Paragraph Netiquette Blogging
When I see a big paragraph online I cringe. It feels like a chore to read large paragraphs. The internet is supposed to be fun and easy to read. It’s not supposed to be a textbook that you have to struggle to understand.
Paragraphs should be three to seven sentences in blog posts because the format of a blog does include a wide arrangement of text. Given that there is a short arrangement of text, large paragraphs discourage readers from reading a blog because it appears to be complex reading. Blogs should contain small paragraphs fore readability reasons that are rooted in formatting.
This is a general guideline. Please do not be discouraged from writing because of format issues. Paragraphs I like, have an opening sentence, thesis (what it’s about), and closing sentence. This is just a start. Any style is up to you.
Use small paragraphs to keep the attention of the audience.