Digital marketing netiquette. So, appropriate social promotion. But, analytics help. Then, common conventions.
It follows, we are looking for something online. We go down a path on our way to find it. Then, buy in.
But, that is just a start. After, we find it. Content is viewed. Takes us to the next level.
First, marketing is a process. Thus, a buyers journey. Therefore, product is a series of clicks. Given, social rules.
For example, earned and paid promotion. You know, when a web page we are looking for shows up in paid ads. Plus, at the top of organic results. We got the right result.
Last, it is tricky. Goals are measured from analytics. Then, we don’t know. So, we have to know ourselves. Plus, what we want.